Start and grow a Substack with other midlife writers.
Join a group of other midlife women creating Substacks, on their own terms, that bring them joy.
WITH A BIT OF SUPPORT AND DIRECTION...
SUBSTACK CAN HELP YOU REACH YOUR GOALS.
After four weeks of lessons, assignments, and personalized feedback, you'll have the foundation to start seeing the benefits of publishing on Substack.
INTRODUCING
Build and Grow a Substack You Love
A four-week program for midlife writers who want to grow a Substack and form connections with other midlife Substackers.
You will learn to:
- Create realistic goals
- Set up a Substack for success
- Grow a readership
Most importantly, you'll be a part of a cohort of other midlife Substackers to turn to for support, collaboration, and sharing.
MODULE 1
BUILD A FOUNDATION
Take time to understand Substack as a platform and how your unique voice can fit into the Substack landscape. This week includes lessons on how to :
- understand the Substack landscape
- choose your goals
- identify your niche
- decide on what you will offer readers
After this week, you'll be able to write a clear description of how your Substack is unique.
WEEK 2
SET UP YOUR SUBSTACK FOR SUCCESS
Build the most critical parts of your Substack. This week includes lessons on how to:
- Use your Writer's Dashboard
- Write your About Page and bio
- Write your welcome emails to subscribers
- Set up effective tags and navigation menus
- Create a logo and essential graphics
After this week, you will have the essential parts of your Substack ready for you to begin publishing.
WEEK 3
WRITE ON SUBSTACK
Learn how writing on Substack is different from publishing on other platforms. This week includes lessons on how to:
- Determine a publishing schedule
- Identify the types of content that will work best for your Substack
- Understand the options for publishing content
- Write a successful post
After this week, you’ll be ready to start writing posts that speak to your current and potential readers.
WEEK 4
GROW YOUR SUBSTACK
Learn how to take advantage of Substack's features for growing your readership. This week includes lessons on how to:
- Understand the purpose of and use Notes, Threads, Chats, Comments, and Mentions
- Understand the analytics behind your posts
- Find and utilize collaborations (guest posts, interviews, round-ups)
Start to learn how to make Substack's growth ecosystem work for you, with the help of all of us in the workshop cheering you on.
Want one-on-one support instead?
SIGN UP FOR AN INDIVIDUAL COACHING SESSION
Want to meet with me instead of (or in addition to) the four-week program? Meet with me over Zoom to:
- Talk about if Substack is right for you — or if some other platform might work better
- Go over the layout and navigation of your Substack
- Ask more detailed questions about how you might get started
- Discuss what's working and what's not
If you'd rather get your questions and challenges addressed in a private, more intense session, I'd love to talk with you over Zoom. We can screen-share and look at the specifics of your situation.
GET INSTANT ACCESS TO
GROW A SUBSTACK YOU LOVE
As soon as you sign up, you'll get access to the first foundational lessons. You'll be able to set up your profile, introduce yourself, and get started.
Our workshop will officially begin, and additional new lessons will be delivered starting Monday, January 22.
